E-commerce system Myntra has been granted the grasp distribution and administration legal rights for legendary global women’s manner model, bebe, further augmenting its worldwide certified makes portfolio, an formal assertion highlighted.
In this affiliation, Myntra will support bebe with wholesale distribution via a community of independent 3rd-bash franchise associates and distributors. The San Francisco dependent vogue marquee manufacturer, will cater to the mass quality phase and is set to provide an in depth range of apparel throughout groups for ladies in India, significantly targeting the urban and manner ahead cohort, distribute across the country’s metros and tier 1 metropolitan areas.
Commenting on the launch of bebe, Manohar Kamath, CXO and Chief – House of Models, Flipkart Team stated, “bebe, is an iconic model with a prosperous legacy of shaping the manner alternatives of tens of millions of gals globally and will make for a important addition to our licensed makes portfolio. This affiliation will sooner or later assistance bebe to build a purchaser base in India.”
On their affiliation with Myntra, Owner and COO Ralph Gindi, Bluestar Alliance stated, “We are energized to be involved with Myntra. We’re looking ahead to functioning collectively to reach the bebe shopper in this exciting market place.”
